Vinas Mora
Client: Vinas Mora • Location: NYC • Year: 2021
Vinas Mora was born from the historic sunbathed vineyards of Babíc grapes in Primošten, Southern Croatia. The founders of Vinas Mora came to me with a vision: embody the timeless beauty and vibrant energy of their historic vineyard and its coastal landscape into an eye-catching line of wine labels for their premier 2020 bottling.
Today, Vinas Mora is sold in restaurants and specialty wine shops around the world, including: Switzerland, France, Denmark, Sweden, Italy, Australia, Spain, the UK, and the Unites States. You can discover more about Vinas Mora on their Instagram.
• Wine Label Design
• Logo & Color Palette
the many colors of croatia
Watercolors
To evoke the winery's sunbathed southern Mediterranean terroir, we selected a minimal, painterly design direction. This led to a hand-painted series of original watercolors to accompany each wine.
Inspired by the dazzling blues of the Adriatic Sea, the deep burgundy of Babíc grapes, and Primošten’s expansive skies, these watercolors grant a unique, organic, and fluid character to each wine; as the colors bleed into one another, they add romantic complexity and individuality.
A complete Collection
Label design
What began as a freeform color exploration evolved into a cohesive artistic theme that could be effortlessly expanded across the entire Vinas Mora collection. Each bottle carries with it it’s own distinct personality and hue that demands attention from the shelf. When placed together, they form a polychromatic horizon that transports you to the Adriatic Sea.
